Click or press Enter to skip navigation. Accessibility Statement
Thanks. We've saved your preferences.
You can update your contact preferences at any time in the Keep in touch section of Your Dyson. If you have a Your Dyson account, you can log in below to manage your contact options.
Dyson Expert demonstrating filtration technology in Dyson Demo Store

The Dyson difference

When you buy a Dyson, you buy into the future of engineering. And when you buy direct from the people who made it, you unlock exclusive technology and Dyson benefits you won’t find anywhere else. This is the Dyson difference.

Engineer choosing a colour from a a colour swatch.

Exclusive machine colours

The latest premium colour combinations – only available when you buy direct from Dyson.

Dyson V15™ Detect Absolute vacuum cleaner using laser dust illumination technology and the LCD display screen.

Extra tools and complimentary accessories

Extra Dyson-engineered tools for specific cleaning tasks, and complimentary accessories to create your perfect hair styles. Only with exclusive models from Dyson.

James Dyson holding the Dyson digital motor

Doing more with less

From lean engineering to reclaiming materials, everything we do is geared towards our shared goals of efficiency, recyclability and sustainability.

Buy direct from the people who made it