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Video interviewing women about hair damage

Hair damage can be invisible. But not to us.

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Close-up of hair under a microscope

We took a closer look

We found that damaged hair doesn't always look it. Over time, extreme heat affects the cortex, making hair weak, brittle and easier to break. Sustained cuticle damage drastically reduces hair's ability to reflect light, affecting shine.

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Close-up of light scattering from damaged hair and light reflecting from healthy hair

Damaged hair decreases shine

When hair is exposed to extreme temperatures, small pores can begin to form within the strands. When light hits these pores, it scatters in all directions. This can reduce reflected light, decreasing shine. Less damaged hair reflects more light in a single direction, so it appears shiny.

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X-ray image of Dyson Supersonic™ hair dryer

The Dyson Supersonic™ hair dryer with intelligent heat control

Quick, controlled drying. With built-in heat protection to help maintain your hair's natural shine.

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Looking inside the glass bead thermistor

Glass bead thermistor

With a glass bead thermistor and microprocessor carefully controlling a double-stacked heating element, the temperature is measured 20 times per second. The Dyson Supersonic™ hair dryer protects your hair from extreme heat damage.

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Image of Dyson Supersonic™ hair dryer with airflow

Powerful airflow. Controlled heat.

We found that effective - and safe - drying requires controlled heat balanced with powerful air. Only the Dyson digital motor V9 had the power to dry hair fast, without relying on extreme heat. And because it's so small, it could fit in the handle, allowing a better balance in the hand.

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Model using Dyson Supersonic™ hair dryer

Every detail obsessed over. From head to handle.

Engineered from the inside out, with hair science at its core, the Dyson Supersonic™ hair dryer redefines hair care.

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Please see our Accessibility Statement for more information.

Choose your model

  • CYBER WEEK
    Dyson Supersonic™ (Iron/Fuchsia)

    Powerful Dyson digital motor V9.

    Three magnetic styling tools.

    Intelligent processor in the head.

    Colour:  Iron / Fuchsia
    Options
    5 accessories included See all Hide Click to learn more
    Smoothing Nozzle

    Dry and style your hair simultaneously with gentle, low-speed airflow.

    Styling concentrator

    Style your hair one section at a time with precise, controlled airflow.

    Diffuser

    Disperses air evenly around your ringlets, helping to reduce frizz.

    Non-slip heat mat

    For safe placement during and after styling.

    Storage hanger

    Stow your Dyson Supersonic™ hair dryer off the floor between uses.

    • Exclusive offer: Choose one free gift at checkout. Offer ends Thursday, December 3rd.
    $499.99
    Exclusive offer: Choose one free gift at checkout. Offer ends Thursday, December 3rd.
    Exclusive offer: Choose one free gift at checkout. Offer ends Thursday, December 3rd.
  • CYBER WEEK
    Dyson Supersonic™ (Black/Purple)

    Powerful Dyson digital motor V9.

    Three magnetic styling tools.

    Intelligent processor in the head.

    Colour:  Black / Purple
    Options
    5 accessories included See all Hide Click to learn more
    Smoothing Nozzle

    Dry and style your hair simultaneously with gentle, low-speed airflow.

    Styling Concentrator

    Style your hair one section at a time with precise, controlled airflow.

    Diffuser

    Disperses air evenly around your ringlets, helping to reduce frizz.

    Non-slip heat mat

    For safe placement during and after styling.

    Storage hanger

    Stow your Dyson Supersonic™ hair dryer off the floor between uses.

    Currently out of stock.
      $499.99
      Learn more
    • CYBER WEEK
      Dyson Supersonic™ (White/Silver)

      Powerful Dyson digital motor V9.

      Three magnetic styling tools.

      Intelligent processor in the head.

      Colour:  White / Silver
      Options
      5 accessories included See all Hide Click to learn more
      Smoothing Nozzle

      Dry and style your hair simultaneously with gentle, low-speed airflow.

      Styling concentrator

      Style your hair one section at a time with precise, controlled airflow.

      Diffuser

      Disperses air evenly around your ringlets, helping to reduce frizz.

      Non-slip heat mat

      For safe placement during and after styling.

      Storage hanger

      Stow your Dyson Supersonic™ hair dryer off the floor between uses.

      • Exclusive offer: Choose one free gift at checkout. Offer ends Thursday, December 3rd.
      $499.99
      Exclusive offer: Choose one free gift at checkout. Offer ends Thursday, December 3rd.
      Exclusive offer: Choose one free gift at checkout. Offer ends Thursday, December 3rd.
    • CYBER WEEK
      Dyson Supersonic™ (Black/Nickel)

      Powerful Dyson digital motor V9. Three magnetic styling tools. Intelligent processor in the head.

      Three magnetic styling tools.

      Intelligent processor in the head.

      Colour:  Black / Nickel
      Options
      5 accessories included See all Hide Click to learn more
      Smoothing nozzle

      Dry and style your hair at the same time with gentle, low-velocity airflow

      Styling concentrator

      Diffuser

      Non-slip heat mat

      For safe placement during and after styling.

      Storage hanger

      Stow your Dyson Supersonic™ hair dryer off the floor between uses.

      • Exclusive offer: Choose one free gift at checkout. Offer ends Thursday, December 3rd.
      $499.99
      Exclusive offer: Choose one free gift at checkout. Offer ends Thursday, December 3rd.
      Exclusive offer: Choose one free gift at checkout. Offer ends Thursday, December 3rd.
    • Dyson Supersonic™ (Fuchsia/Nickel) with styling set

      Powerful Dyson digital motor V9.

      Three magnetic styling tools.

      Intelligent processor in the head.

      7 accessories included See all Hide Click to learn more
      Dyson Vented 35mm barrel brush

      Designed to create volume and shape as you style

      Dyson-designed Detangling Comb

      Engineered with wide, polished teeth to glide easily through wet and dry hair - detangling with minimal friction.

      Smoothing Nozzle

      Dry and style your hair simultaneously with gentle, low-speed airflow.

      Styling concentrator

      Style your hair one section at a time with precise, controlled airflow.

      Diffuser

      Disperses air evenly around your ringlets, helping to reduce frizz.

      Non-slip heat mat

      For safe placement during and after styling.

      Storage hanger

      Stow your Dyson Supersonic™ hair dryer off the floor between uses.

        $549.99
        Learn more

      Sorry, but the video player isn't currently keyboard accessible. We're upgrading our player to improve this. Please email support@dysoncanada.ca or contact 1-877-397-6622 if you would like further help, or to see the information in an alternative format.

      Please see our Accessibility Statement for more information.