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Find out why all others lose suction. And why only Dyson Cinetic™ science doesn't.

All others lose suction.
Only Dyson Cinetic™ science doesn’t.1 

DC77 motif
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Free 5 year limited warranty

Find out why all others lose suction. And
why only Dyson Cinetic™ science doesn't.

Whatever they say, all others lose suction.

Whatever they say, all others
lose suction.

At Dyson we think ‘No Loss of Suction’ should mean just that.
No ifs, no buts, no exceptions. But other manufacturers don’t
seem to agree.

Here’s why: their filters clog.

Other vacuums may have cyclones, but they’re inefficient.
They can’t generate centrifugal forces high enough to
separate the smaller particles of dust and dirt. Instead, they
rely on filters to capture these particles.

Dust builds up on these filters. It clogs the pores and blocks
the airflow – causing the vacuum to lose suction.

With some machines, this can happen before a vacuum’s bin is full.
It can even happen when you’re maintaining filters according to the
manufacturer’s instructions.

When a vacuum cleaner loses suction it leaves dust and allergens in your home.

When a vacuum cleaner
loses suction it leaves dust
and allergens in your home.

Dead human skin cells. Dust mites and their faeces,
pollen, pet dander, mold and bacteria. Lurking inside
house dust is a cocktail of these unpleasant, microscopic
particles – otherwise known as allergens.

Click the arrow to find out how little it takes to cause an
allergic reaction.

How dust causes allergic reactions:

How dust causes
allergic reactions:

Some allergens are just 0.5 microns in size. That’s
0.000197 inches. Or 200 times smaller than a human
hair. This means they can easily enter the body through
inhalation. When this happens, some people’s immune
systems overreact to the presence of the particles,
producing antibodies to repel them. Subsequent
physical reactions include itching eyes, a running nose,
sneezing and coughing to combat the allergens.

By capturing the dust that clogs all others, only Dyson Cinetic™ science doesn’t lose suction.

By capturing the dust that clogs all others,
only Dyson Cinetic™ science doesn’t lose suction.

All others lose suction. Only Dyson Cinetic™ science doesn’t.1  Other manufacturers base their ‘No Loss of Suction’ claims on a 15-year-old industry test. But this test can be completed before a vacuum’s bin is even full.
Dyson engineers didn’t think this was enough. So, when testing Dyson Cinetic™ vacuums, they repeated this test hundreds of times consecutively – using an equivalent of 10 years’ worth of dust.
Dyson Cinetic™ science.

Dyson Cinetic™ science.

Dyson Cinetic™ tips oscillate at up to 5000Hz. This continuous movement prevents microscopic dust from building up and blocking the airflow. Because of these tips, dust separation is so efficient that there's no need for a pre-motor filter. So Dyson Cinetic™ science doesn't lose suction.

Dyson Cinetic™ science is so efficient that there are no dirty filters to wash or replace.

Dyson Cinetic™ science is so efficient that
there are no dirty filters to wash or replace.

It also has better overall performance than any other vacuum across carpets and hard floors.

It also has better overall performance than any other vacuum, with HEPA filtration.

The Dyson DC77 vacuum pick-up performance has the highest geometric average when carpet, hard floor and creviced hard floor results are combined. Tested against the upright market with HEPA filtration, dust-loaded.

Self-adjusting cleaner head with a powerful motorised brush bar.

Self-adjusting cleaner head with
a powerful motorised brush bar.

An active base plate automatically adjusts the cleaner head height
to seal in suction across all floor types. This ensures that even the
microscopic particles between floorboards are sucked up into the
vacuum. The motorised brush bar with stiff nylon bristles
drives deep into carpet to remove ground-in dirt.

The Dyson Cinetic Big Ball vacuum has whole machine HEPA filtration. No other vacuum expels cleaner air.

DC77 has whole machine HEPA filtration.
No other vacuum expels cleaner air.

Dyson Cinetic™ science captures allergens and bacteria. And the whole system is engineered to be completely sealed – ensuring no dirty air escapes. That's why DC77 is certified asthma & allergy friendly™. It went through an independent program of rigorous tests, meeting – and exceeding – the strict criteria.

And it rides on a ball, so there are no more awkward moves.

And it rides on a ball, so there are no
more awkward moves.

There are no wheels so there’s no awkward ‘back and forth’ maneuvering
required. Instead, our vacuums can be steered around furniture and into
difficult places with a simple turn of the wrist.

And it rides on a ball, so there are no more awkward moves.

Ball™ technology –
a dynamic turning circle.

Fixed wheels are not designed to turn corners. But a ball can turn on the spot.
As the ball’s axis is titled, its turning circle tightens – allowing full
and accurate steering control.

The vacuum’s key components have been engineered to fit inside the ball itself.
This gives the machine a streamlined profile, allowing access to tight spaces
and lowering its centre of gravity to make it lighter in the hand.

All Dyson DC77 Vacuums have:

  • Hygienic Bin Emptying

    Hygienic Bin Emptying

    Just push the button to release the dirt.

  • Extra tools

    Extra tools

    All Dyson vacuums come with Dyson-engineered tools for cleaning hard to reach places around the home.

  • A collection of filters and other vacuum cleaner parts.

    No extra costs

    DC77 vacuums don't use bags and have no dirty filters to wash or replace. There aren’t any extra costs.

  • 5 year guarantee

    5 year warranty

    All Dyson upright and canister vacuums come with a 5 year warranty – parts and labour.

Shop Dyson Cinetic Big Ball

Shop the Dyson
Cinetic™ range

DC77 Animal Motif

All others lose suction
Only Dyson Cinetic™ science doesn't.1 

Shop now
Shop Dyson Cinetic Big Ball

Shop the Dyson
Cinetic™ range

DC77 Motif

All others lose suction Only Dyson Cinetic™ science doesn't.1 

Shop now

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